Robert Lasky

Investing in media & entertainment in the age of digital disruption

Posted by in Augmented Reality, Entertainment, Hollywood, Investing, Movies, Music, OTT, Television, TV Everywhere, Virtual Reality

This presentation was given to a group of family offices interested in making investments in media & entertainment at Bloomberg‘s New York offices in October 2016, and focused on sustainable business investment strategies, including: • Content creation and distribution platforms • Emerging technology (e.g. TVE, OTT, AR, MxR, VR, etc.) • Monetization (subscription, PPV, advertising, commerce) • Data analytics and support systems

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How Apple is About to Reboot the Music Industry

Posted by in Apple, Business, Entertainment, Music, Social Media

It was almost twenty years ago today… While that admittedly doesn’t have the punchy ring of the Beatles’ original, it sets the time nicely for two entities, Apple Computer (still to become Apple Inc.) and Jimmy Iovine, who was already building toward a post-Napster world for the music industry from artist discovery through distribution. But first, a little here and now. Apple’s 2014 acquisition of Beats, co-founded by Iovine and Dr. Dre, may have created the savior the music industry has been looking for since the late 1990s.  Earlier this…read more

A Day at NASA’s Jet Propulsion Laboratory

Posted by in JPL, NASA, Science, Technology

This past week, one of my business partners and I had the pleasure of spending several hours with Steve Collins at NASA’s JPL. I’m sure it would be fair to say that had I been able to see a reflection of myself, it would have been a mixture of a wide-eyed child trying to soak absolutely everything in with the ear-to-ear grin of someone who couldn’t believe all of the real “fantasy-come-true” things he was seeing. That Steve, a completely down to Earth and plain-spoken, but insanely smart and accomplished…read more

Google’s Latest Ad Play: Becoming A Wireless Carrier

Posted by in Advertising, Amazon, Apple, Google, Mobile, Wireless

  Last week, Google finalized a deal to become a mobile virtual network operator (MVNO), offering consumers branded mobile services through a partnership with Sprint. For the uninitiated, a MVNO is essentially any company that buys wholesale mobile services from a physical network operator (ATT, Sprint, T-Mobile or Verizon in the US) and repackages them for retail sale to consumer or business customers. On the surface, this sounds like a pretty straightforward and safe model, especially for a trusted brand like Google, but succeeding as a MVNO is tricky business,…read more

A Christmas Gift From Elon Musk

Posted by in Business, Customer Experience, Elon Musk, Technology, Tesla

  December 25th is generally a day that companies and brands avoid making big announcements… for fear they will be lost in either the noise of the holiday or missed entirely as people “tune out” to be with family and loved ones. But Elon Musk doesn’t do anything by anyone else’s playbook. On December 25th, Elon tweeted the following: This tweet did several things to strengthen both the Tesla and Elon Musk brands: It started a viral swell, setting the Twitterverse of Tesla enthusiasts on fire with speculation of what…read more